Enabled
Enabled breaks down the new world of AI-powered outbound sales.
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The hard truth about building teams that no one talks about...
3 years ago, teams tracked email opens. 2 years ago, they tracked LinkedIn engagement. Last year, they tracked site visits. Here's what they're measuring now...
Why top performers break all the 'rules' of outbound
It's not your product's fault...the psychology of modern buyers has changed
It's like counting the cost of coffee beans but ignoring that you bought a $2000 espresso machine to brew them...
This is the only "new year, new you" message I'll actually stand behind
It really doesn't have to be this difficult, expensive, or confusing...
How to use the 80/20 rule to save time, money, and stress
Make those milliseconds count with a first message that actually *says* something.
It all comes down to hyperfocus.